We live in a time where social media has taken over all other means of communication and the addiction is so severe that without these platforms one finds it hard…
Social media marketing has come to occupy an important place in marketing today because target audiences can be reached easily, and the brand can engage with them in a more…
Out of the 4 billion internet users globally, over 2.2 billion actively use Facebook, making it the biggest social media platform globally. Even when we look at the demographic variation…
Since 2017, brands and publishers have been getting far less traffic from referrals on social platforms and the sharing of content has been in decline. Not only has this increased…
Facebook is a tough platform to crack—there’s no doubting that.Whether you’re an in-house marketer trying to promote content organically, or simply looking to boost dwindling engagement on your posts, Facebook's ever…